A Book By Joseph Russo

BREADMAN is a business and life philosophy book built on the extraordinary true story of Joseph Russo, who went from delivering bread at midnight through the most dangerous neighborhoods in Brooklyn to trading billions of dollars on Wall Street. Drawing from thirty five years of experience navigating the identical scams, power plays, and ethical dilemmas on both the streets of Gravesend and the trading floors of the world's largest financial institutions, Russo distills a lifetime of hard earned wisdom into 75 Philosophies of Success that serve as a practical playbook for anyone looking to build a career, start a business, raise a family, and prepare for the rapidly changing world of AI and digital finance. Part street education, part Wall Street master class, part blueprint for the future, BREADMAN proves that the principles of success are universal, whether you're navigating a bread route at two in the morning or a trading desk at two in the afternoon. The game never changes. Only the players do.

This book will show you how he did it. All the tools are here. You don't need an Ivy League degree. You don't need a wealthy family. You don't need connections or a trust fund or a last name that opens doors. You need work ethic, discipline, and the willingness to show up every day and outwork everyone around you. BREADMAN is a guide for anyone looking to navigate their career, build a business, raise a family, and find success on their own terms. The lessons inside these pages come from the streets of Brooklyn, the trading floors of Wall Street, and a lifetime of doing things the hard way. If a kid from Gravesend who delivered bread at midnight can make it, so can you.